Brains logo concept • Branding

A logo concept for Brains Design. As a creative agency with a technology focus, Brains helps its clients find their way through a maze of potentially complicated communication, to find a clever and effective solution. The brand identity references not only this maze of tech talk, but also subtly references the patterns on the surface of a brain, for a double meaning that encompasses everything Brains strives for.

As a fun addition, the maze was created with several variations, and could potentially have hundreds of versions for an individualised logo for each employee.